Behind The Scenes With JACA

Group Practice Owners: How You Can Fill Gaps in Your Team’s Schedule

By Jessica C. / December 11, 2024 /

Group Practice Owners: How You Can Fill Gaps In Your Team’s Schedule Keeping your team’s schedule full is one of the biggest challenges for group practices. Gaps in the calendar don’t just hurt your bottom line—they can also affect morale and disrupt the flow of your practice. The good news? There are practical strategies you…

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The 3 Biggest Marketing Mistakes Mental Health Practices Make

By Jessica C. / December 11, 2024 /

If you’re struggling to attract and retain clients, it’s worth taking a closer look to see if you’re making any of these mistakes—and how to fix them. #1 Trying to Appeal to Everyone It’s natural to want to cast a wide net, thinking it will help you attract more clients. But here’s the truth: When…

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How Accounting Businesses Should Optimize Cost Per Consultation

By Jessica C. / May 19, 2024 /

Optimize Cost Per Consultation Here is how you’re going to optimize cost per consultation if you own an accounting business. Imagine slashing your costs while attracting high-quality leads—sounds ideal, right? A lower CPC means more profitability, better use of your marketing budget, and a higher return on investment (ROI). With an optimized CPC, you can…

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When to Keep Your Psychology Today Listing

By Jessica C. / March 24, 2024 /

Despite the 5 reasons to cancel your Psychology Today listing, there are situations when keeping your Psychology Today listing is beneficial. Hope this helps: New Practices: For new practitioners or those who have recently relocated, Psychology Today can be an invaluable tool for building an initial client base due to its high visibility and credibility.…

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5 Reasons To Cancel Your Psychology Today Listing

By Jessica C. / March 23, 2024 /

Here is the simple guide to deciding whether to cancel your Psychology Today listing, followed by insights on when it might be worth keeping. factors to consider. Cost vs. Benefit The monthly subscription fee for a listing on Psychology Today might not always yield a high return on investment. If you’re finding that the number…

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Advanced Mental Health Marketing: 10 Strategies For Success in 2025

By Jessica C. / January 17, 2024 /

Boost your mental health practice in 2025 with these 10 advanced marketing strategies. Attract private-pay clients, strengthen your online presence, and drive growth today!   Are you tirelessly experimenting with mental health marketing tactics and not seeing the results you want? Or are you just starting to promote your mental health business and looking for…

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How To Provide Partner Access From One Facebook Business Manager To Another

By Jessica C. / November 2, 2023 /

Facebook Ad Manager Integration Steps Go here https://business.facebook.com/home/accounts Click the dropdown to the profile name in the top left   Click the gear icon to the right of the business account to navigate to your business settings     Once in the business settings, click on partners. Then add a “partner to share assets with”…

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4 types of partnership marketing for medspas

4 Types of Partnership Marketing for Medspas

By Jessica C. / May 13, 2023 /

BMW, Apple, and Airbnb, three iconic brands that have dominated their respective industries, owe a significant portion of their success to the power of partnership marketing. Now, it’s time for you to harness the same principles and apply them to your medspa. By doing so, you’ll pave the way toward becoming a highly influential and…

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